How Organizations Can Maximize Purpose and Profit
Today's conversation fits under the 5th P, the P of Pricing. I'm talking to Phil Preston about how organizations can maximize purpose and profit. Phil is an Australian Keynote speaker, consultant, and author of the book 'Connecting Profit with Purpose'. He helps people and organizations with strategies that amplify their impact many times over.
Phil left a corporate career overseeing billions of dollars of investments to help companies go beyond token or symbolic acts of charity to make a difference at scale whilst also improving performance. He's worked with small-medium enterprises through to multi-national corporations and everything in between.
Based near Sydney in Australia, in his spare time he enjoys coffee, chocolate, and trail running!
In this episode, you'll learn about how organizations can maximize purpose and profit and...
- The two types of purpose
- How entrepreneurs can balance profit and purpose
- How to spot 'purposewashing'
- How Gen Z thinks about purpose
- The relation between purpose and storytelling
- and much more!
Phil's Resources
Download Phil's Free "Purpose Ready" Guide
Connect with Phil on:
Sarah's Resources
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